Market Entry & Business Setup – Commercial & Sales Setup

I offer international companies a turnkey solution to build their presence in Germany and manage their European activities from here. I create a complete commercial, administrative and sales structure, handle all organisational steps and company operations on a long-term basis.
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Anjali_Kirner_Market_Entry_September_202

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Services & Focus Areas

Organisation, Administration & Controlling

· Structural and operational organisation
· Office administration / office management
· Liaison with accounting, tax advisors, banks
· Budgeting,forecasting, KPI tracking
· Contract management (HR, procurement, IT)

Site Setup & Operations Management

· Site search, launch and setup
· Building the team and internal organisation
· Day-to-day site administration & commercial management

Sales & Business Development

· Supporting the entire sales process from the very beginning, including organising lead generation
through internal teams or partners
· Preparing and tracking quotations
· Scheduling meetings and presentations
· Providing organisational support during contract and pricing discussions

· Maintaining CRM and sales data, preparing reports
· Market & competitor monitoring
· Organising and accompanying customer meetings, trade fairs, events

Marketing & Visibility

· Coordination of trade fair participation, webinars, presentations
· Preparation of company presentations and local communication material (such as Power Point decks, flyers, etc.)

Legal & Compliance

· Support in preparing contracts and documentation
· Coordination of CE marking, product liability, GDPR documentation
· Liaison with lawyers and authorities (not legal advice)